WASHINGTON — The Justice Department and eight states filed an antitrust suit against Google on Tuesday, seeking to shatter its alleged monopoly on the entire ecosystem of online advertising as a hurtful burden to advertisers, consumers and even the U.S. government.
“First, Google controls the technology used by nearly every major website publisher to offer advertising space for sale. Second, Google controls the leading tool used by advertisers to buy that advertising space. And third, Google controls the largest ad exchange that matches publishers and advertisers together each time that ad space is sold,” Garland said.
The lawsuit demands that Google break off three different businesses from its core business of search, YouTube and other products such as Gmail: the buying and selling of ads and ownership of the exchange where that business is transacted. Dina Srinivasan, a Yale University fellow and adtech expert, said the lawsuit is “huge” because it aligns the entire nation — state and federal governments — in a bipartisan legal offensive against Google.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:
Law Law Latest News, Law Law Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Justice Dept. sues Google over digital advertising dominanceThe Justice Department joined California and more than half a dozen other states to file a lawsuit against Mountain View-based Google on Tuesday, accusing the company of harming competition by dominating the online advertising market.
Source: KTVU - 🏆 465. / 53 Read more »
Justice Dept. sues Google over digital advertising dominanceThe Justice Department and eight states have filed an antitrust suit against Google, seeking to shatter its alleged monopoly on the entire ecosystem of online advertising as a hurtful burden to advertisers, consumers and even the U.S. government
Source: WOKVNews - 🏆 247. / 63 Read more »
Justice Dept. brings pro-life activist Mark Houck to trial amid claims of abortion double-standardAttorney General Merrick Garland’s crackdown on pro-life protesters will encounter its first federal courtroom test starting Tuesday in Philadelphia with the trial of Mark Houck. So wrong! Eleven years in prison? This is a travesty and smacks of communism. COMPLETE double standards with a corrupt gov using fbi as their personal gestapo. Wake the hell up people. IT'S IN OUR FACES.
Source: WashTimes - 🏆 235. / 63 Read more »
Justice Department files antitrust lawsuit against Google over digital advertisingThe Justice Department has filed an antitrust lawsuit against Google over its online advertising business, long a dominant presence in the world of internet ads. CFHeather No one needs to cover an entire wall with post it notes if no one goes into the office. Good! 👆🏿 Google is going to argue that they’ve already self-regulated themselves when they created Alphabet, but they have a monopoly on search, email, digital advertising, music and television (YouTube), news distribution…
Source: ABC - 🏆 471. / 51 Read more »
Justice Department sues Google over dominance in online advertisingThe Justice Department filed its second lawsuit against search giant Google Tuesday, this time over the company's dominance in online advertising. Okay Now we know why they suddenly laid off thousands of ad-tech workers…no access to documents. So a goverment that is so unable of responsible spending and basic math sues a company that is successful? Imagine that : (
Source: washingtonpost - 🏆 95. / 72 Read more »
Justice Department, several states sue Google over digital advertising dominanceThe government alleges that Google’s plan to assert dominance has been to “neutralize or eliminate” rivals through acquisitions and to force advertisers to use its products by making it difficult to use competitors’ products.
Source: dothaneagle - 🏆 337. / 59 Read more »