Listen: The NBA Playbook for Changing How Games Are Watched

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🎧 Listen: The NBA playbook for changing how games are watched

With the new NBA season scheduled to tip off Oct. 22, basketball fans have no shortage of options for how they take in the action on the court. But there’s an expanding range of viewing experiences beyond linear TV that are evolving in fascinating ways. Jeff Marsilio, senior VP of new media for the league, [...]In this week’s edition of the Variety Movie Commercial Tracker, powered by the always-on TV ad measurement and attribution company iSpot.

“Sweet Child O’ Mine,” Guns N Roses’ smash single from 1987, has joined YouTube’s billion views club. It is not only the first music video from the ’80s to pass that landmark, the band is now the top artist of both the ’80s and ’90s on the platform The band’s top ’90s song is “November [...]Wall Street is expecting Netflix to hit or slightly beat subscriber and financial targets when it reports third quarter 2019 results on Wednesday after market close.

 

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Were the plans to alienate the Chinese market while simultaneously fracturing woke America’s interest in the sport? If so, JobDone!

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