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Warner Bros. Discovery CEO ‘hopeful’ about NBA rights deal on TNT

  • 📰 The Athletic UK
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NBA News

Sports Business

David Zaslav and Warner Bros. Discovery are trying to keep a piece of the NBA rights as part of a fierce bidding war with NBC.

Warner Bros. Discovery CEO David Zaslav projected a measured optimism Thursday that the company could still retain a portion of the ’s media rights as it continues to negotiate with the league. Zaslav said WBD, which owns TNT Sports, continues to talk to the NBA about a deal and he remains “hopeful” that they could “reach an agreement that makes sense for both sides.” Advertisement Zaslav and Warner Bros.

And under our current deal with the NBA, we have matching rights that allow us to match third-party offers before the NBA enters into an agreement with them.” Zaslav, however, brought up the company’s matching rights unprompted Thursday, though exactly how that might actually work would depend on the specifics of the current rights agreement between the league and Warner Bros. Discovery. publicly over the last few years.

 

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