College sports leaders in deep talks to settle NIL antitrust case vs. NCAA

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The leaders of college sports are involved in 'deep discussions' to reach a legal settlement that would likely lay out the framework for sharing revenue with athletes in a future NCAA business model, sources told ESPN.

The leaders of college sports are involved in"deep discussions" to reach a legal settlement that would likely lay out the framework for sharing revenue with athletes in a future NCAA business model, sources told ESPN.

A settlement would provide some legal relief for a college sports industry that's been peppered by lawsuits. It could also serve as a keystone piece to formulating a more stable future. With the settlement expected to cost billions in back pay for former athletes, it would likely also require the NCAA and conferences to agree to a system for sharing more revenue with some of its players moving forward.

What's uncertain, for now, are the mechanics of how this could work. Do the schools buy the NIL of their athletes? How would Title IX be impacted? In an interview with ESPN earlier this month, Kessler declined to comment on any possible negotiations but said he felt a settlement was the quickest route toward transforming college sports.

In court testimony, economic experts hired by the plaintiffs argued that the damages class missed out on more than $1 billion in NIL opportunities in the years leading up to 2021. In antitrust cases, the court makes defendant pay triple the amount of actual damages as punishment if they have violated the law - hence the estimated $4 billion price tag of a legal loss.

In professional sports, revenue sharing deals are typically reached through a collective bargaining agreement. While that may also be the route for college sports if schools decides to share more with players, there is some precedent for working out the details of labor agreements within the settlement of a lawsuit. The NFL, for example, settled a case with Reggie White in 1993 that established the rules for free agency and salary caps for the league.

 

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