'Caitlin Clark Effect' set to transform WNBA

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After a dazzling college career that smashed records on and off the basketball court, Caitlin Clark's legacy as a trailblazing icon for women's sport is already secure.

Caitlin Clark of the Iowa Hawkeyes reacts in the second half during the 2024 NCAA Women's Basketball Tournament National Championship game against the South Carolina Gamecocks at Rocket Mortgage FieldHouse on April 07, 2024 in Cleveland, Ohio.LOS ANGELES – After a dazzling college career that smashed records on and off the basketball court, Caitlin Clark's legacy as a trailblazing icon for women's sport is already secure.

"We hope to at least double our rights fees," Engelbert said. "Women's sports rights fees have been undervalued for too long. So we have this enormous opportunity at a time when the media landscape is changing so much.

The University of Iowa women's basketball program generated $3.8 million in 2022-2023. That was up from $1.7 million a year earlier.The Indiana Fever, the club who are guaranteed to take Clark with the top draft pick on April 15, sold out seats for games against Connecticut and Los Angeles within hours of putting them on sale.

Even though her college career ended in disappointment on Sunday, with defeat to South Carolina, Clark remained the center of attention."She carried a heavy load for our sport, and it is not going to stop here on a collegiate tour. When she's the No.1 pick in the WNBA Draft, she's going to lift up that league as well."

"You see it with other sports. Continue to invest time, money and resources for those people and give them the opportunities. That's what's going to drive women's sports in future."GCash lending arm Fuse empowers underbanked Filipinos with P118 billion loans disbursedHOKA opens two new stores as running gains popularity among FilipinosYou gave it your all to qualify for the Paris Olympics but the new weight classification wasn’t fit for you.

 

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