The NFL’s push for global reach is not stopping any time soon, and the Seattle Seahawks have just expanded their marketing powers across three European countries. The team announced on Monday that it’s been awarded international marketing rights in Germany, Austria, and Switzerland under the NFL’s Global Markets Program.
” Two years ago, the Seahawks took part in the NFL’s first regular season game in Germany, a 21-16 loss to the Tampa Bay Buccaneers. While it was a designated road game for Seattle, the crowd at the Allianz Arena in Munich had a decided pro-Seahawks feel to it, much like when the Seahawks won at England’s Wembley Stadium over the Raiders in 2018. It’s clear that the Seahawks have developed a big international fanbase.