Tennessee becomes the first state to protect musicians and other artists against AI

The Ensuring Likeness Voice and Image Security Act, or ELVIS Act, is an updated version of the state's right of publicity law. The new legislation includes AI-specific protections.Country music star Luke Bryan gives a fist bump to Gov. Bill before Lee signed a bill Thursday, March 21, 2024, in Nashville, Tenn.Country music star Luke Bryan gives a fist bump to Gov. Bill before Lee signed a bill Thursday, March 21, 2024, in Nashville, Tenn.

The Ensuring Likeness Voice and Image Security Act, or ELVIS Act, is an updated version of the state's old right of publicity law. While the old law protected an artist's name, photograph or likeness, the new legislation includes AI-specific protections.AI images and conspiracy theories are driving a push for media literacy education

Lee signed the bill inside Robert's Western World, the famed Nashville honky tonk, where he was gathered with country music superstars Chris Janson and Luke Bryan."To know that our state protects us and what we're about and what we worked so hard for is just a testament to how great this state is." The state's music industry supports more than 61,000 jobs and hosts more than 4,500 music venues, according to the governor's office.

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