Meta, Microsoft, X and Match Group challenge Apple over app store terms

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Apple is flouting a court order intended to reshape the iPhone maker’s app store in the United States, according to a court filing by rival tech giants including Meta, Microsoft, X and the dating-app company Match Group.

The filing accuses Apple of willfully circumventing the spirit of the original order, which was designed to unlock competition by forcing Apple to let app makers communicate with their users about deals and promotions in specific ways. That order was effectively upheld by the Supreme Court earlier this year when the justices declined to hear the case involving Apple and Epic Games, maker of the hit video game “Fortnite.

In the filing, Meta argued it should be allowed to inform users about ways to pay for “boosted posts” on its platform through means other than Apple’s in-app purchase system. Boosted posts, Meta said, are typically used by small businesses to promote their products on Facebook and Instagram. In February, Meta announced it would be passing along the costs of Apple’s fees, effectively hiking the price of boosted posts by 30%.

 

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