May Ikeora: On Academia, L’Avyanna and Miss Nigeria - THISDAYLIVE

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May Ikeora: On Academia, L’Avyanna and Miss Nigeria - THISDAYLIVE via thisdaylive

shot to limelight by winning the Miss West Africa beauty pageant more than a decade ago. She has further developed herself by spending years in the academic field, earning a PhD in Law at the University of Hull.

Nowadays though, she’s known more as an author. She contributed to the book, The Benin Monarchy: An Anthology of Benin History, which was launched to great fanfare late last year. But if there is one thing she would rather be known for above others, it’s the empowerment of women. Being CEO of the Miss Nigeria pageant, as well as sitting atop L’Avyanna which she founded in 2015, are important in achieving this goal.

“I love beauty and beauty is something that resonates with all women. So I started a skin care line produced in different parts of the world; the UK, India, China, and we sell to different parts of the world.” “It’s a journey I’ve embraced very dearly and I’m taking it very seriously and I can’t wait to see what it becomes.”

“I know for a fact that when a woman tells a man ‘oh, I love the way you smell,’ he tries to use that thing all over again just to make sure he gets the same compliment and reaction. “It depends on who I’m speaking to and where. So in the academic sector, no one thinks of me as a beauty queen at all. In my work, it doesn’t even come up.

“But I’m of the mindset that any woman who goes for a beauty pageant is an ambitious woman. When you see a group of girls who decide to compete, it tells you they have a certain kind of spirit, they see themselves in a certain way. They believe they can succeed, they believe they can win. And those are the kind of women you want.”

“So making that transition, I had to keep in mind what I really wanted. It can be difficult but you have to make that conscious decision and remain conscious of yourself. I’d like to say I was conscious of myself and had people who guided me. Not everybody though. Some people have their own dreams and want to fulfil them through you.”She was lucky that along her path were people who helped her actualise her dreams of fighting for justice.

“It’s difficult staying focused as a beauty queen. You have to harness your will. When I was Miss West Africa, I was asked to live in Cote’d’Ivoire for a year and I refused because I was in my final year in University and the very reason I contested for the Most Beautiful Girl in Nigeria pageant was because I wanted to complete my school fees.“School was difficult because everybody thought I was a millionaire, so I had all these threats of robbery and rape.

 

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