It’s one thing to wear your name on the back of your jersey in an NBA game. It’s another to wear your name on your feet.
Paul George also has his own line of Nike kicks. He has released five sets of PG basketball shoes with the PG 6 coming soon, according to the company. Elsewhere, Damian Lillard has sold eight editions of signature shoes with Adidas, James Harden is up to Vol. 7 with the company, Donovan Mitchell is on his D.O.N. Issue #4 and the Trae Young 3 debuted in August.
Zion Williamson joined Jordan in 2019 and launched his signature series with the Zion 3 in September. Luka Doncic debuted his Luka 1 ahead of the 2022-23 season and is now sporting the Luka 2.Chris Paul signed with Jordan Brand back in 2006 and released a dozen signature shoes. The most recent one, the CP3.12, came out in 2019.is also a Jordan partner. While she doesn’t have her own signature line, she did get her own colorway for the Air Jordan 37.
New Balance has added considerably to its roster in recent years. Jamal Murray, Zach LaVine, Dejounte Murray and Tyrese Maxey are among the other NBA players signed with the company. Stanford women’s basketball forward Cameron Brink is also a New Balance athlete through an NIL deal.The 2020-21 NBA Rookie of the Year moved on from his family’s company and into the Puma family.