A logo of Hermes brand is seen during the Watches and Wonders fair in Geneva, Switzerland March 27, 2023. REUTERS/Denis BalibouseJudge said continued sales would cause Hermes irreparable harm
Representatives for Hermes and Rothschild did not immediately respond to requests for comment on the decision. Hermes called Rothschild a "digital speculator" and the NFTs a "get rich quick" scheme that infringed its "Birkin" trademark and created the false impression that the fashion house endorsed the tokens.
in March that Rothschild continued to market his NFTs after the jury's verdict. It asked the court to force him to stop and to turn over his remaining tokens and post-trial profits.