What to do when the price on the shelf is different to what they're charging at the till | The Citizen

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What to do when the price on the shelf is different to what they’re charging at the till

Disclosing the price

You, as the consumer, must be reasonably able to infer that the price is applicable to the goods. A catalogue, brochure, circular or similar publication offering products or services must indicate until when the price will be valid and it must be dated so that you can see if it is a current price.When there is more than one price

Therefore, when the price is obviously a mistake, the retailer is not bound by it, but only if the mistake is corrected and the shop took reasonable steps to inform you that the price was wrong. When a price sticker is stuck over another one, the price on the top sticker is regarded as the correct one.When a shop advertises prices that are lower than normal, the price must be the usual price minus a discount that must be indicated in rands and cents or by percentage, unless a new, lower price is put on the item and then the difference between the highest and lowest price must be equal to the advertised price drop.

 

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