The new regulations were passed on Tuesday and take effect on March 1. They will apply to ads on TV, in movie theatres, on billboards, in print, online and over radio.
The messages must be written in an "easily identifiable and distinct" space on screen, followed by the hashtag #SeDéplacerMoinsPolluer, which translates to "Move without pollution." For radio ads, the messages must be spoken immediately after the advertisement.The French government has recently been cracking down on automobile emissions.
Last year, France passed a weight tax on cars targeting gas-guzzling SUVs. Cars weighing more than 1,800 kilograms or 4,000 pounds would be taxed at a rate of 10 euros per kilogram.last summer that would ban certain cars from dense city centres, require automobile manufacturers to disclose the climate impact of their products in their ads and eventually phase out the sale of diesel and gasoline vehicles by 2040.
Décarboner les transports ce n’est pas seulement passer au moteur électrique. C’est aussi utiliser, quand c’est possible, les transports en commun ou le vélo.
THAT is friggen ingenious! Nothing will make me want to buy a car even more than thinking about struggling to get around on a bicycle and my feet. I did that shit when I was a youth.
Why the french governments right now behaving like Napoleon both in france and Quebec?