Aldi is at war with Marks and Spencer over chocolate caterpillar cakes, but it doesn’t appear too worried about going to court.
Aldi’s social media team then went to town with sassy responses, including puns about the upcoming legal challenge and a sketch of Cuthbert in court. The German-owned chain finished things off by declaring that Cuthbert ‘has been found GUILTY…of being delicious’.
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Aldi brings back Cuthbert the Caterpillar cake for charityAldi's controversial Cuthbert the Caterpillar cake, hit by legal action from Marks & Spencer, is returning to stores, with profits going to charity Charity begins with Tory donors and friends receiving PPE and other contracts. You might like to cover that (see GoodLawProject )a bit more rather than giving Aldi the free publicity they seek. Or maybe you could cover a lying PM see PeterStefanovi2 for details Completely cynical lack of imagination, copying a winner This is really low, underhand tactics to get customers on Aldi's side. Say it's for charity and then try and portray M&S in a bad light for taking money away from people with cancer. Actually... that's pretty sick in the head. Aldi should be ashamed.
Source: BBCNews - 🏆 3. / 97 Read more »